Defeat the Debt was a multifaceted nationwide public service campaign to raise public awareness about our nation's ever growing national debt. Using the image of a beggared Uncle Sam we ran print, environmental, and television advertising nation wide. For the launch of the website we hired dozens of actors dressed as down-and-out Uncle Sams to go panhandle throughout Washington, DC, New York City, and Chicago. This campaign ran in The New York Times, Washington Post, The Wall Street Journal, USA Today, and the Chicago Tribune. and was featured in the Economist.
Berman and Company Self Promotion piece that was designed to use optical illusion to engage the audience. We placed these bus shelter advertisements in strategic locations around Washington, DC to target decision makers at popular lunch locations around town.
This campaign was featured in PRINT Magazine's 2008 Regional Design Annual.
PISSED! is a multifaceted marketing and advertising campaign that focuses on the the Humane Society of the United States' lack of donations to local shelters. We used newspaper, magazine, social media and public transit advertisements to get the message out.
Photo shoot coordination and art direction.
Infographic Samples
Branding and business card design for Red Edge, a cutting-edge digital advocacy agency.
Cutting Edge Mechanical Logo Design
PMC Cleaning Logo and Website Design
I won’t was a campaign designed to raise public awareness about the failing DC Public Schools. I juxtaposed happy imagery with negative messaging to capture the audience. We used newspaper, metro, and mobile advertising. This campaign was written about in The Washington Post.
Bella Airbrush Tans Logo Design
Atlas Network logo and book cover design.
Big Green Radicals Logo Design
Infographic on The Humane Society of the United States
NegligentDriving.com Logo and Bus Advertisement
ThriveTel Logo Design
National Aquarium Public Transit Advertisements (Design and Copy Writing)
Media Training Direct Mail and Public Transit Promotion.
Logo Design
Hands off my Bacon Logo and Website Design.
Tuna Meltdown Publication Design
One Penny is a bus tail advertisement that showcased the lack of donations that the Humane Society of the United States gives to local pet shelters.
National Aquarium concept bus advertisement.
Self Promotional Direct Mailing
Logo and Point of Sales Fundraising Kiosk Design
Let Me Rise
Four-week ad campaign, of chalkboard-themed ads greeting commuters along the Metro platform at Union Station. The public service ads, 42 in all, also are grouped at station exits and entrances.
How Much Fish Logo Design
Branding for a matchmaking service.